Perfect example of a symmetrical balance in design as the visual elements are arranged in such a way that horizontal symmetry is formed. Negative vs. positive contrast provides clear and bold emphasis for the main visual element to stand out.

André Gürtler, Bruno Pfäffli, cover design for Typographische Monatsblätter, Switzerland. Via TM Research

fi-Schrift/Typografie

fi (Originaltitel) Univers 55 (Untertitel) design by Adrian frutiger. sketches by frutiger himself

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