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DFROST // RETAIL WINDOW DISPLAY

We create window installations and retail environments that stand apart in a fast-moving competitive industry. Our creations follow a holistic approach with a…
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DFROST Retail Identity

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Storytelling
For the new special collection Côte du Soleil, a window was designed that highlights the glasses and places them in a unique setting. In harmony with that, the Travel Window reflects the unique atmosphere of the Côte d'Azur with its colors and materials. Travel Windows were designed and produced, each of them being presented worldwide for a certain period of time at an optician's. Afterwards, the set-up transfers to the next destination – sustainable and easy. #dfrostretailidentity #neubau Retail Windows, Unique Settings, Holistic Approach, Optician, Reflection, Period, Highlights, Display, Glasses
Retail Windows
Unique Settings
Holistic Approach
Optician
Reflection
Period
Highlights
Display
Glasses
For the new special collection Côte du Soleil, a window was designed that highlights the glasses and places them in a unique setting. In harmony with that, the Travel Window reflects the unique atmosphere of the Côte d'Azur with its colors and materials. Travel Windows were designed and produced, each of them being presented worldwide for a certain period of time at an optician's. Afterwards, the set-up transfers to the next destination – sustainable and easy. #dfrostretailidentity #neubau
DFROST Retail Identity
DFROST Retail Identity
DFROST // RETAIL WINDOW DISPLAY
For the new special collection Côte du Soleil, a window was designed that highlights the glasses and places them in a unique setting. In harmony with that, the Travel Window reflects the unique atmosphere of the Côte d'Azur with its colors and materials. Travel Windows were designed and produced, each of them being presented worldwide for a certain period of time at an optician's. Afterwards, the set-up transfers to the next destination – sustainable and easy. #dfrostretailidentity #neubau Main Theme, Store Design, Eyewear
Main Theme
Store Design
Eyewear
For the new special collection Côte du Soleil, a window was designed that highlights the glasses and places them in a unique setting. In harmony with that, the Travel Window reflects the unique atmosphere of the Côte d'Azur with its colors and materials. Travel Windows were designed and produced, each of them being presented worldwide for a certain period of time at an optician's. Afterwards, the set-up transfers to the next destination – sustainable and easy. #dfrostretailidentity #neubau
DFROST Retail Identity
DFROST Retail Identity
DFROST // RETAIL WINDOW DISPLAY
For the new special collection Côte du Soleil, a window was designed that highlights the glasses and places them in a unique setting. In harmony with that, the Travel Window reflects the unique atmosphere of the Côte d'Azur with its colors and materials. Travel Windows were designed and produced, each of them being presented worldwide for a certain period of time at an optician's. Afterwards, the set-up transfers to the next destination – sustainable and easy. #dfrostretailidentity #neubau Porsche Design, Store Displays, Visual Merchandising, Storytelling
Porsche Design
Store Displays
Visual Merchandising
Storytelling
For the new special collection Côte du Soleil, a window was designed that highlights the glasses and places them in a unique setting. In harmony with that, the Travel Window reflects the unique atmosphere of the Côte d'Azur with its colors and materials. Travel Windows were designed and produced, each of them being presented worldwide for a certain period of time at an optician's. Afterwards, the set-up transfers to the next destination – sustainable and easy. #dfrostretailidentity #neubau
DFROST Retail Identity
DFROST Retail Identity
DFROST // RETAIL WINDOW DISPLAY
A unique window installation at the Soto Store in Berlin was created for the special collaboration between Dr. Martens and the fashion designer Raf Simons and was put in place in time for the launch of the jointly designed shoe. The concept picks up on elements of the product and transports the spirit of rebellious punk culture with avant-garde design into the windows where the shoe stands out as the absolute highlight. #dfrostretailidentity #retailwindowdisplay #shoedisplay #retail Shoes Stand, Shoe Display, Raf Simons, Converse Chuck Taylor, Highlight, Collaboration, Berlin, High Top Sneakers
Shoes Stand
Shoe Display
Raf Simons
Converse Chuck Taylor
Highlight
Collaboration
Berlin
High Top Sneakers
A unique window installation at the Soto Store in Berlin was created for the special collaboration between Dr. Martens and the fashion designer Raf Simons and was put in place in time for the launch of the jointly designed shoe. The concept picks up on elements of the product and transports the spirit of rebellious punk culture with avant-garde design into the windows where the shoe stands out as the absolute highlight. #dfrostretailidentity #retailwindowdisplay #shoedisplay #retail
DFROST Retail Identity
DFROST Retail Identity
DFROST // RETAIL WINDOW DISPLAY
A unique window installation at the Soto Store in Berlin was created for the special collaboration between Dr. Martens and the fashion designer Raf Simons and was put in place in time for the launch of the jointly designed shoe. The concept picks up on elements of the product and transports the spirit of rebellious punk culture with avant-garde design into the windows where the shoe stands out as the absolute highlight. #dfrostretailidentity #retailwindowdisplay #shoedisplay #retail Exhibition Booth, Spirit
Exhibition Booth
Spirit
A unique window installation at the Soto Store in Berlin was created for the special collaboration between Dr. Martens and the fashion designer Raf Simons and was put in place in time for the launch of the jointly designed shoe. The concept picks up on elements of the product and transports the spirit of rebellious punk culture with avant-garde design into the windows where the shoe stands out as the absolute highlight. #dfrostretailidentity #retailwindowdisplay #shoedisplay #retail
DFROST Retail Identity
DFROST Retail Identity
DFROST // RETAIL WINDOW DISPLAY
A unique window installation at the Soto Store in Berlin was created for the special collaboration between Dr. Martens and the fashion designer Raf Simons and was put in place in time for the launch of the jointly designed shoe. The concept picks up on elements of the product and transports the spirit of rebellious punk culture with avant-garde design into the windows where the shoe stands out as the absolute highlight. #dfrostretailidentity #retailwindowdisplay #shoedisplay #retail Sale Promotion
Sale Promotion
A unique window installation at the Soto Store in Berlin was created for the special collaboration between Dr. Martens and the fashion designer Raf Simons and was put in place in time for the launch of the jointly designed shoe. The concept picks up on elements of the product and transports the spirit of rebellious punk culture with avant-garde design into the windows where the shoe stands out as the absolute highlight. #dfrostretailidentity #retailwindowdisplay #shoedisplay #retail
DFROST Retail Identity
DFROST Retail Identity
DFROST // RETAIL WINDOW DISPLAY
It’s that time of the year again – for this year’s Christmas campaign, Santa’s going on a mission in unique Breitling style. The most striking feature here is the 3-D Santa who is visible across all channels. An emotional Christmas Experience is produced by means of various scenarios using black-and-white visuals with different decorative elements. #dfrostretailidentity #retailmarketing #retail #retailwindowdisplay Christmas Campaign, 3 Things, Breitling
Christmas Campaign
3 Things
Breitling
It’s that time of the year again – for this year’s Christmas campaign, Santa’s going on a mission in unique Breitling style. The most striking feature here is the 3-D Santa who is visible across all channels. An emotional Christmas Experience is produced by means of various scenarios using black-and-white visuals with different decorative elements. #dfrostretailidentity #retailmarketing #retail #retailwindowdisplay
DFROST Retail Identity
DFROST Retail Identity
DFROST // RETAIL WINDOW DISPLAY
It’s that time of the year again – for this year’s Christmas campaign, Santa’s going on a mission in unique Breitling style. The most striking feature here is the 3-D Santa who is visible across all channels. An emotional Christmas Experience is produced by means of various scenarios using black-and-white visuals with different decorative elements. #dfrostretailidentity #retailmarketing #retail #retailwindowdisplay Time Of The Year, Jewellery Display
Time Of The Year
Jewellery Display
It’s that time of the year again – for this year’s Christmas campaign, Santa’s going on a mission in unique Breitling style. The most striking feature here is the 3-D Santa who is visible across all channels. An emotional Christmas Experience is produced by means of various scenarios using black-and-white visuals with different decorative elements. #dfrostretailidentity #retailmarketing #retail #retailwindowdisplay
DFROST Retail Identity
DFROST Retail Identity
DFROST // RETAIL WINDOW DISPLAY
It’s that time of the year again – for this year’s Christmas campaign, Santa’s going on a mission in unique Breitling style. The most striking feature here is the 3-D Santa who is visible across all channels. An emotional Christmas Experience is produced by means of various scenarios using black-and-white visuals with different decorative elements. #dfrostretailidentity #retailmarketing #retail #retailwindowdisplay Outdoor Shop
Outdoor Shop
It’s that time of the year again – for this year’s Christmas campaign, Santa’s going on a mission in unique Breitling style. The most striking feature here is the 3-D Santa who is visible across all channels. An emotional Christmas Experience is produced by means of various scenarios using black-and-white visuals with different decorative elements. #dfrostretailidentity #retailmarketing #retail #retailwindowdisplay
DFROST Retail Identity
DFROST Retail Identity
DFROST // RETAIL WINDOW DISPLAY
Launched this summer, the new Superocean line celebrates the over 60-year legacy of superb Breitling dive watches. The global Superocean campaign is represented by the Surfer Squad, a crew that reflects the brand values. The campaign picks up on this spirit and is transported to the shop window using a real surfboard as a decorative link. #design #retail #retailwindow #windowdisplay #interiordesign #architecture #DFROSTRetailIdentity #BREITLING #Superocean Retail Architecture, Breitling Superocean, Visual Communication, Surfboard
Retail Architecture
Breitling Superocean
Visual Communication
Surfboard
Launched this summer, the new Superocean line celebrates the over 60-year legacy of superb Breitling dive watches. The global Superocean campaign is represented by the Surfer Squad, a crew that reflects the brand values. The campaign picks up on this spirit and is transported to the shop window using a real surfboard as a decorative link. #design #retail #retailwindow #windowdisplay #interiordesign #architecture #DFROSTRetailIdentity #BREITLING #Superocean
DFROST Retail Identity
DFROST Retail Identity
DFROST // RETAIL WINDOW DISPLAY
Launched this summer, the new Superocean line celebrates the over 60-year legacy of superb Breitling dive watches. The global Superocean campaign is represented by the Surfer Squad, a crew that reflects the brand values. The campaign picks up on this spirit and is transported to the shop window using a real surfboard as a decorative link. #design #retail #retailwindow #windowdisplay #interiordesign #architecture #DFROSTRetailIdentity #BREITLING #Superocean Squad, Campaign, Product Launch
Squad
Campaign
Product Launch
Launched this summer, the new Superocean line celebrates the over 60-year legacy of superb Breitling dive watches. The global Superocean campaign is represented by the Surfer Squad, a crew that reflects the brand values. The campaign picks up on this spirit and is transported to the shop window using a real surfboard as a decorative link. #design #retail #retailwindow #windowdisplay #interiordesign #architecture #DFROSTRetailIdentity #BREITLING #Superocean
DFROST Retail Identity
DFROST Retail Identity
DFROST // RETAIL WINDOW DISPLAY
Launched this summer, the new Superocean line celebrates the over 60-year legacy of superb Breitling dive watches. The global Superocean campaign is represented by the Surfer Squad, a crew that reflects the brand values. The campaign picks up on this spirit and is transported to the shop window using a real surfboard as a decorative link. #design #retail #retailwindow #windowdisplay #interiordesign #architecture #DFROSTRetailIdentity #BREITLING #Superocean Manga
Manga
Launched this summer, the new Superocean line celebrates the over 60-year legacy of superb Breitling dive watches. The global Superocean campaign is represented by the Surfer Squad, a crew that reflects the brand values. The campaign picks up on this spirit and is transported to the shop window using a real surfboard as a decorative link. #design #retail #retailwindow #windowdisplay #interiordesign #architecture #DFROSTRetailIdentity #BREITLING #Superocean
DFROST Retail Identity
DFROST Retail Identity
DFROST // RETAIL WINDOW DISPLAY
Simple, clear and brand-compliant storytelling for a brand that’s loyal to Switzerland: the Victorinox window campaign with the rotating wheel as the key visual presents products as heroes and tradition as innovation. It’s all about the parts, it’s all about the people. #design #retail #retailwindow #windowdisplay #interiordesign #architecture #DFROSTRetailIdentity #victorinox Meet The Team, Retail Design, Traditional
Meet The Team
Retail Design
Traditional
Simple, clear and brand-compliant storytelling for a brand that’s loyal to Switzerland: the Victorinox window campaign with the rotating wheel as the key visual presents products as heroes and tradition as innovation. It’s all about the parts, it’s all about the people. #design #retail #retailwindow #windowdisplay #interiordesign #architecture #DFROSTRetailIdentity #victorinox
DFROST Retail Identity
DFROST Retail Identity
DFROST // RETAIL WINDOW DISPLAY
Simple, clear and brand-compliant storytelling for a brand that’s loyal to Switzerland: the Victorinox window campaign with the rotating wheel as the key visual presents products as heroes and tradition as innovation. It’s all about the parts, it’s all about the people. #design #retail #retailwindow #windowdisplay #interiordesign #architecture #DFROSTRetailIdentity #victorinox Window Display Retail, Store Windows, Presents, Switzerland
Window Display Retail
Store Windows
Presents
Switzerland
Simple, clear and brand-compliant storytelling for a brand that’s loyal to Switzerland: the Victorinox window campaign with the rotating wheel as the key visual presents products as heroes and tradition as innovation. It’s all about the parts, it’s all about the people. #design #retail #retailwindow #windowdisplay #interiordesign #architecture #DFROSTRetailIdentity #victorinox
DFROST Retail Identity
DFROST Retail Identity
DFROST // RETAIL WINDOW DISPLAY
Simple, clear and brand-compliant storytelling for a brand that’s loyal to Switzerland: the Victorinox window campaign with the rotating wheel as the key visual presents products as heroes and tradition as innovation. It’s all about the parts, it’s all about the people. #design #retail #retailwindow #windowdisplay #interiordesign #architecture #DFROSTRetailIdentity #victorinox
Simple, clear and brand-compliant storytelling for a brand that’s loyal to Switzerland: the Victorinox window campaign with the rotating wheel as the key visual presents products as heroes and tradition as innovation. It’s all about the parts, it’s all about the people. #design #retail #retailwindow #windowdisplay #interiordesign #architecture #DFROSTRetailIdentity #victorinox
DFROST Retail Identity
DFROST Retail Identity
DFROST // RETAIL WINDOW DISPLAY
Seven times lighter than air with patented CloudTec® technology and innovative material: the sensation of running on clouds provided by the new running shoe model from On is conveyed by an outsized “helion“ molecule in the shop window. Sale Campaign, Summer Campaign, Brand Campaign, Tommy Hilfiger Tailored, Tommy Hilfiger Jackets, Swarovski Outlet, Window Display Design
Sale Campaign
Summer Campaign
Brand Campaign
Tommy Hilfiger Tailored
Tommy Hilfiger Jackets
Swarovski Outlet
Window Display Design
Seven times lighter than air with patented CloudTec® technology and innovative material: the sensation of running on clouds provided by the new running shoe model from On is conveyed by an outsized “helion“ molecule in the shop window.
DFROST Retail Identity
DFROST Retail Identity
DFROST // RETAIL WINDOW DISPLAY
Seven times lighter than air with patented CloudTec® technology and innovative material: the sensation of running on clouds provided by the new running shoe model from On is conveyed by an outsized “helion“ molecule in the shop window.
Seven times lighter than air with patented CloudTec® technology and innovative material: the sensation of running on clouds provided by the new running shoe model from On is conveyed by an outsized “helion“ molecule in the shop window.
DFROST Retail Identity
DFROST Retail Identity
DFROST // RETAIL WINDOW DISPLAY
Seven times lighter than air with patented CloudTec® technology and innovative material: the sensation of running on clouds provided by the new running shoe model from On is conveyed by an outsized “helion“ molecule in the shop window. Maker Shop
Maker Shop
Seven times lighter than air with patented CloudTec® technology and innovative material: the sensation of running on clouds provided by the new running shoe model from On is conveyed by an outsized “helion“ molecule in the shop window.
DFROST Retail Identity
DFROST Retail Identity
DFROST // RETAIL WINDOW DISPLAY
The Menswear Concept goes classic modernism: DIGEL’s new product presentation speaks Mondrian’s inimitable language of reduction with clear geometric design principles, combined with the colour palettes of two product lines. #design #retail #retailwindow #windowdisplay #interiordesign #architecture #DFROSTRetailIdentity #Digel Mondrian, New Product, Menswear, Product Presentation, Coat, Projects
Mondrian
New Product
Menswear
Product Presentation
Coat
Projects
The Menswear Concept goes classic modernism: DIGEL’s new product presentation speaks Mondrian’s inimitable language of reduction with clear geometric design principles, combined with the colour palettes of two product lines. #design #retail #retailwindow #windowdisplay #interiordesign #architecture #DFROSTRetailIdentity #Digel
DFROST Retail Identity
DFROST Retail Identity
DFROST // RETAIL WINDOW DISPLAY
The Menswear Concept goes classic modernism: DIGEL’s new product presentation speaks Mondrian’s inimitable language of reduction with clear geometric design principles, combined with the colour palettes of two product lines. #design #retail #retailwindow #windowdisplay #interiordesign #architecture #DFROSTRetailIdentity #Digel Identity, Modernism
Identity
Modernism
The Menswear Concept goes classic modernism: DIGEL’s new product presentation speaks Mondrian’s inimitable language of reduction with clear geometric design principles, combined with the colour palettes of two product lines. #design #retail #retailwindow #windowdisplay #interiordesign #architecture #DFROSTRetailIdentity #Digel
DFROST Retail Identity
DFROST Retail Identity
DFROST // RETAIL WINDOW DISPLAY
The Menswear Concept goes classic modernism: DIGEL’s new product presentation speaks Mondrian’s inimitable language of reduction with clear geometric design principles, combined with the colour palettes of two product lines. #design #retail #retailwindow #windowdisplay #interiordesign #architecture #DFROSTRetailIdentity #Digel Colour Palettes
Colour Palettes
The Menswear Concept goes classic modernism: DIGEL’s new product presentation speaks Mondrian’s inimitable language of reduction with clear geometric design principles, combined with the colour palettes of two product lines. #design #retail #retailwindow #windowdisplay #interiordesign #architecture #DFROSTRetailIdentity #Digel
DFROST Retail Identity
DFROST Retail Identity
DFROST // RETAIL WINDOW DISPLAY
DFROST PROJECTS // VICTORINOX Holiday Season Window Displays, Window Design, Trade Show
Window Displays
Window Design
Trade Show
DFROST PROJECTS // VICTORINOX Holiday Season
The modern interpretation of the traditional snow globe is turned into a highlight, while also mirroring the brand approach. Dazzling and modern, the storytelling and lighting put the focus on the product. The aim of development and production was to ensure that the newly designed concept could be reused worldwide both online and offline for the next 2 years. Snow Globe, Concept
Snow Globe
Concept
The modern interpretation of the traditional snow globe is turned into a highlight, while also mirroring the brand approach. Dazzling and modern, the storytelling and lighting put the focus on the product. The aim of development and production was to ensure that the newly designed concept could be reused worldwide both online and offline for the next 2 years.
#design #retail #retaildesign #victorinox #interiordesign #architecture #dfrostretailidentity Architecture, Seasons, Interior Design
Architecture
Seasons
Interior Design
#design #retail #retaildesign #victorinox #interiordesign #architecture #dfrostretailidentity
BUCHERER Fine Jewellery B Dimension // DFROST PROJECTS Watch Display, Hanging Mobile, Light And Shadow, Jewellery, Home Decor, Log Projects
Watch Display
Hanging Mobile
Light And Shadow
Jewellery
Home Decor
Log Projects
BUCHERER Fine Jewellery B Dimension // DFROST PROJECTS