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DFROST // RETAIL WINDOW DISPLAY

We create window installations and retail environments that stand apart in a fast-moving competitive industry. Our creations follow a holistic approach with a…
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DFROST designed a window that combines tradition and modernity and highlights Westwing's brand identity. With a wide view through the shop window, the viewer can see into the open space of the store. Placed in front are three oversized pinecones made of bright paper, bringing warm, festive light into the store window. #dfrost #retailidentity #retaildesign #windowcampaign #windowdesign #windowdisplay #schaufenster #schaufensterdesign #window #westwing #pinterest #aesthetic Retail Windows, Small Windows, Window Design, Window Stickers, Retail Design, Window Display, Open Space, Brand Identity, Festive
Westwing | Christmas Window Campaign Hamburg
DFROST designed a window that combines tradition and modernity and highlights Westwing's brand identity. With a wide view through the shop window, the viewer can see into the open space of the store. Placed in front are three oversized pinecones made of bright paper, bringing warm, festive light into the store window. #dfrost #retailidentity #retaildesign #windowcampaign #windowdesign #windowdisplay #schaufenster #schaufensterdesign #window #westwing #pinterest #aesthetic
A holisitc campaign for Replay x MTV Music Week Düsseldorf featuring an outstanding window campaign design and implementation. Mtv European Music Awards, Retail Architecture, Mtv Music, Retail Fixtures, Music Week, Pre Party, Digital Elements
Replay x MTV EMA 2022 Window Campaign #IconicDenim
DFROST Retail Identity created a spot on Shopping Window Design featuring window stickers and an open brand space for the Replay Store in Düsseldorf, Germany and furthermore designed an iconic arch for a contest on TikTok. Omnichanneling is an important aspect in Retail nowadays. DFROST implements digital and physical elements to create an outstanding and holistic campaign for the MTV Music Week 2022 featuring artists like Harry Styles and Taylor Swift.
For the new special collection Côte du Soleil, a window was designed that highlights the glasses and places them in a unique setting. In harmony with that, the Travel Window reflects the unique atmosphere of the Côte d'Azur with its colors and materials. Travel Windows were designed and produced, each of them being presented worldwide for a certain period of time at an optician's. Afterwards, the set-up transfers to the next destination – sustainable and easy. #dfrostretailidentity #neubau Unique Settings, Cote D’azur, Holistic Approach, Optician, Endless Summer, Harmony, Atmosphere
Côte du Soleil // DFROST PROJECTS
For the new special collection Côte du Soleil, a window was designed that highlights the glasses and places them in a unique setting. In harmony with that, the Travel Window reflects the unique atmosphere of the Côte d'Azur with its colors and materials. Travel Windows were designed and produced, each of them being presented worldwide for a certain period of time at an optician's. Afterwards, the set-up transfers to the next destination – sustainable and easy. #dfrostretailidentity #neubau
For the new special collection Côte du Soleil, a window was designed that highlights the glasses and places them in a unique setting. In harmony with that, the Travel Window reflects the unique atmosphere of the Côte d'Azur with its colors and materials. Travel Windows were designed and produced, each of them being presented worldwide for a certain period of time at an optician's. Afterwards, the set-up transfers to the next destination – sustainable and easy. #dfrostretailidentity #neubau Watch Display, Main Theme, Store Design
Côte du Soleil // DFROST PROJECTS
For the new special collection Côte du Soleil, a window was designed that highlights the glasses and places them in a unique setting. In harmony with that, the Travel Window reflects the unique atmosphere of the Côte d'Azur with its colors and materials. Travel Windows were designed and produced, each of them being presented worldwide for a certain period of time at an optician's. Afterwards, the set-up transfers to the next destination – sustainable and easy. #dfrostretailidentity #neubau
For the new special collection Côte du Soleil, a window was designed that highlights the glasses and places them in a unique setting. In harmony with that, the Travel Window reflects the unique atmosphere of the Côte d'Azur with its colors and materials. Travel Windows were designed and produced, each of them being presented worldwide for a certain period of time at an optician's. Afterwards, the set-up transfers to the next destination – sustainable and easy. #dfrostretailidentity #neubau Porsche Design, Store Displays, Visual Merchandising
Côte du Soleil // DFROST PROJECTS
For the new special collection Côte du Soleil, a window was designed that highlights the glasses and places them in a unique setting. In harmony with that, the Travel Window reflects the unique atmosphere of the Côte d'Azur with its colors and materials. Travel Windows were designed and produced, each of them being presented worldwide for a certain period of time at an optician's. Afterwards, the set-up transfers to the next destination – sustainable and easy. #dfrostretailidentity #neubau
A unique window installation at the Soto Store in Berlin was created for the special collaboration between Dr. Martens and the fashion designer Raf Simons and was put in place in time for the launch of the jointly designed shoe. The concept picks up on elements of the product and transports the spirit of rebellious punk culture with avant-garde design into the windows where the shoe stands out as the absolute highlight. #dfrostretailidentity #retailwindowdisplay #shoedisplay #retail Shoe Display, Converse Chuck Taylor High Top Sneaker, High Top Sneakers, Shoes Stand, Raf Simons, Tom Tailor, Dr. Martens
Dr. Martens x Raf Simons // DFROST PROJECTS
A unique window installation at the Soto Store in Berlin was created for the special collaboration between Dr. Martens and the fashion designer Raf Simons and was put in place in time for the launch of the jointly designed shoe. The concept picks up on elements of the product and transports the spirit of rebellious punk culture with avant-garde design into the windows where the shoe stands out as the absolute highlight. #dfrostretailidentity #retailwindowdisplay #shoedisplay #retail
A unique window installation at the Soto Store in Berlin was created for the special collaboration between Dr. Martens and the fashion designer Raf Simons and was put in place in time for the launch of the jointly designed shoe. The concept picks up on elements of the product and transports the spirit of rebellious punk culture with avant-garde design into the windows where the shoe stands out as the absolute highlight. #dfrostretailidentity #retailwindowdisplay #shoedisplay #retail Exhibition Booth, Martens, Highlight, Collaboration
Dr. Martens x Raf Simons // DFROST PROJECTS
A unique window installation at the Soto Store in Berlin was created for the special collaboration between Dr. Martens and the fashion designer Raf Simons and was put in place in time for the launch of the jointly designed shoe. The concept picks up on elements of the product and transports the spirit of rebellious punk culture with avant-garde design into the windows where the shoe stands out as the absolute highlight. #dfrostretailidentity #retailwindowdisplay #shoedisplay #retail
A unique window installation at the Soto Store in Berlin was created for the special collaboration between Dr. Martens and the fashion designer Raf Simons and was put in place in time for the launch of the jointly designed shoe. The concept picks up on elements of the product and transports the spirit of rebellious punk culture with avant-garde design into the windows where the shoe stands out as the absolute highlight. #dfrostretailidentity #retailwindowdisplay #shoedisplay #retail Sale Promotion
Dr. Martens x Raf Simons // DFROST PROJECTS
A unique window installation at the Soto Store in Berlin was created for the special collaboration between Dr. Martens and the fashion designer Raf Simons and was put in place in time for the launch of the jointly designed shoe. The concept picks up on elements of the product and transports the spirit of rebellious punk culture with avant-garde design into the windows where the shoe stands out as the absolute highlight. #dfrostretailidentity #retailwindowdisplay #shoedisplay #retail
It’s that time of the year again – for this year’s Christmas campaign, Santa’s going on a mission in unique Breitling style. The most striking feature here is the 3-D Santa who is visible across all channels. An emotional Christmas Experience is produced by means of various scenarios using black-and-white visuals with different decorative elements.  #dfrostretailidentity #retailmarketing #retail #retailwindowdisplay Christmas Experiences, Christmas Campaign, Retail Marketing, Steiff
Breitling XMAS // DFROST PROJECTS
It’s that time of the year again – for this year’s Christmas campaign, Santa’s going on a mission in unique Breitling style. The most striking feature here is the 3-D Santa who is visible across all channels. An emotional Christmas Experience is produced by means of various scenarios using black-and-white visuals with different decorative elements. #dfrostretailidentity #retailmarketing #retail #retailwindowdisplay
It’s that time of the year again – for this year’s Christmas campaign, Santa’s going on a mission in unique Breitling style. The most striking feature here is the 3-D Santa who is visible across all channels. An emotional Christmas Experience is produced by means of various scenarios using black-and-white visuals with different decorative elements.  #dfrostretailidentity #retailmarketing #retail #retailwindowdisplay
Breitling XMAS // DFROST PROJECTS
It’s that time of the year again – for this year’s Christmas campaign, Santa’s going on a mission in unique Breitling style. The most striking feature here is the 3-D Santa who is visible across all channels. An emotional Christmas Experience is produced by means of various scenarios using black-and-white visuals with different decorative elements. #dfrostretailidentity #retailmarketing #retail #retailwindowdisplay
It’s that time of the year again – for this year’s Christmas campaign, Santa’s going on a mission in unique Breitling style. The most striking feature here is the 3-D Santa who is visible across all channels. An emotional Christmas Experience is produced by means of various scenarios using black-and-white visuals with different decorative elements.  #dfrostretailidentity #retailmarketing #retail #retailwindowdisplay Outdoor Shop, Time Of The Year
Breitling XMAS // DFROST PROJECTS
It’s that time of the year again – for this year’s Christmas campaign, Santa’s going on a mission in unique Breitling style. The most striking feature here is the 3-D Santa who is visible across all channels. An emotional Christmas Experience is produced by means of various scenarios using black-and-white visuals with different decorative elements. #dfrostretailidentity #retailmarketing #retail #retailwindowdisplay
Launched this summer, the new Superocean line celebrates the over 60-year legacy of superb Breitling dive watches. The global Superocean campaign is represented by the Surfer Squad, a crew that reflects the brand values. The campaign picks up on this spirit and is transported to the shop window using a real surfboard as a decorative link.  #design #retail #retailwindow #windowdisplay #interiordesign #architecture #DFROSTRetailIdentity #BREITLING #Superocean Iwc Pilot, Breitling Superocean, Dive Watches, Visual Communication
BREITLING Superocean // DFROST PROJECTS
Launched this summer, the new Superocean line celebrates the over 60-year legacy of superb Breitling dive watches. The global Superocean campaign is represented by the Surfer Squad, a crew that reflects the brand values. The campaign picks up on this spirit and is transported to the shop window using a real surfboard as a decorative link. #design #retail #retailwindow #windowdisplay #interiordesign #architecture #DFROSTRetailIdentity #BREITLING #Superocean
Launched this summer, the new Superocean line celebrates the over 60-year legacy of superb Breitling dive watches. The global Superocean campaign is represented by the Surfer Squad, a crew that reflects the brand values. The campaign picks up on this spirit and is transported to the shop window using a real surfboard as a decorative link.  #design #retail #retailwindow #windowdisplay #interiordesign #architecture #DFROSTRetailIdentity #BREITLING #Superocean Surfer, Surfboard, Squad
BREITLING Superocean // DFROST PROJECTS
Launched this summer, the new Superocean line celebrates the over 60-year legacy of superb Breitling dive watches. The global Superocean campaign is represented by the Surfer Squad, a crew that reflects the brand values. The campaign picks up on this spirit and is transported to the shop window using a real surfboard as a decorative link. #design #retail #retailwindow #windowdisplay #interiordesign #architecture #DFROSTRetailIdentity #BREITLING #Superocean
Launched this summer, the new Superocean line celebrates the over 60-year legacy of superb Breitling dive watches. The global Superocean campaign is represented by the Surfer Squad, a crew that reflects the brand values. The campaign picks up on this spirit and is transported to the shop window using a real surfboard as a decorative link. #design #retail #retailwindow #windowdisplay #interiordesign #architecture #DFROSTRetailIdentity #BREITLING #Superocean Breitling 1884
BREITLING Superocean // DFROST PROJECTS
Launched this summer, the new Superocean line celebrates the over 60-year legacy of superb Breitling dive watches. The global Superocean campaign is represented by the Surfer Squad, a crew that reflects the brand values. The campaign picks up on this spirit and is transported to the shop window using a real surfboard as a decorative link. #design #retail #retailwindow #windowdisplay #interiordesign #architecture #DFROSTRetailIdentity #BREITLING #Superocean
Simple, clear and brand-compliant storytelling for a brand that’s loyal to Switzerland: the Victorinox window campaign with the rotating wheel as the key visual presents products as heroes and tradition as innovation. It’s all about the parts, it’s all about the people.  #design #retail #retailwindow #windowdisplay #interiordesign #architecture #DFROSTRetailIdentity #victorinox Meet The Team, Storytelling
VICTORINOX Made in Switzerland // DFROST PROJECTS
Simple, clear and brand-compliant storytelling for a brand that’s loyal to Switzerland: the Victorinox window campaign with the rotating wheel as the key visual presents products as heroes and tradition as innovation. It’s all about the parts, it’s all about the people. #design #retail #retailwindow #windowdisplay #interiordesign #architecture #DFROSTRetailIdentity #victorinox