Icy White This growing trend is an edgier, fresher take on the double-processed blonde of 2014. Many curlies and naturalistas would cringe at the thought of bleaching their already-fragile coils, but, thankfully, with the invention of Olaplex, more stylists are able to achieve this color on their clients with minimal damage from bleach and other chemicals. You can keep your icy white from getting brassy if you use it with purple shampoo — this combination helps maintain the hue's freshness.

6 Hottest Hair Colors of 2015

Icy White This growing trend is an edgier, fresher take on the double-processed blonde of Many curlies and naturalistas would cringe at the thought of bleaching their already-fragile coils, but, t

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These 8 Women Will Make You Wish You Had Gray Hair

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