Paul Rand (1914-1996), IBM, lithograph in colours,1982.
Paul Rand's silouette is sooo creative! Take a close look and the texts to see what you can think of
NDA 2014 Communication Design winner Office - IBM Smarter Planet - on The National Design Awards Gallery
The Cognitivie Puzzles Ogilvy campaign for IBM Software, yum! Illos by HORT & Carl De Torres.
IBM THINK Exhibit: Carl DeTorres
The Internet of things is causing a connected electronics explosion. #iot #internetofthings #internet
IBM Smarter Cities Kampagne von Ogilvy Mather, Frankreich. Design meets funcionality. www.flickr.com
IBM Smarter Planet | The collaboration between Office and Ogilvy & Mather resulted in a series of bright, bold icons that have been used billboards, advertisements, posters and more both nationally and internationally.
IBM Smarter Solutions
Office collaborated with Ogilvy & Mather New York to create a visual vocabulary for IBM’s Smarter Planet campaign influenced by Paul Rand’s original design vision for the company