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http://www.adopscalculator.com/calculating-online-advertising-spending-for-digital-campaigns/ CPM or “cost per mille”, is sometimes referred to as “cost per thousand” or CPT (mille is Latin for thousand). This is a measurement commonly used in the advertising industry. Everything from: newspaper print, magazines, TV, radio, and online ads. This is a standard used to set a metric for showing 1 ad to 1,000 viewers.
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