Markus Breitenstein

Markus Breitenstein

Karlsruhe / Product Manager & Product Owner, interested in eCommerce, Affiliate Marketing, SEO, Conversion Boosting, Social Media, WordPress and much more
Markus Breitenstein
Weitere Ideen von Markus
There are two main kinds of landing page testing: A/B and multivariate. Split testing compares two separate versions of a landing page. Multivariate contrasts different elements of one page, such as headlines, buttons and colors, in separate combinations

There are two main kinds of landing page testing: A/B and multivariate. Split testing compares two separate versions of a landing page. Multivariate contrasts different elements of one page, such as headlines, buttons and colors, in separate combinations