Email Swipe File

Collection by Salesforce Marketing Cloud

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Salesforce Marketing Cloud presents the Email Swipe File. Share your team’s most innovative email marketing designs and get ideas from fellow marketers to test & make your own. Now through July 21, show off your best email work for a chance to win a free trip to Dreamforce 2017. See full contest rules here. http://sforce.co/2rRKxbc Send your submissions to emailswipe@salesforce.com. Include the link or image, audience, goal of the email, personalization components, and performance metrics.

Salesforce Marketing Cloud
Sephora:: Subject Line: Go mobile with us::Email that is promoting Sephora's new mobile app. Great call to action with details on why they will love it. Sephora, App Promotion, App Marketing, Email Design Inspiration, Event Banner, Advertising Design, Mobile Advertising, Newsletter Design, Mobile App Design

Email Marketing Software Customized Solutions

We offer email marketing software or cross-channel campaign features. Our email marketing solutions build 1:1 relationships throughout the customer lifecycle.

DSW | Here are two examples of DSW using the email channel to onboard and engage customers with their loyalty program. Notice the header includes account information and dynamically showcases currently available rewards. | Lauryl Kitson, Marketing Consultant Email Marketing Design, Email Design, Marketing Ideas, Email Hack, Loyalty Rewards, Swipe File, Accounting Information, Best Email, Marketing Consultant

DSW | Here are two examples of DSW using the email channel to onboard and engage customers with their loyalty program. Notice the header includes account information and dynamically showcases currently available rewards. | Lauryl Kitson, Marketing Consultant

Starwood Preferred Guest | The SPG Loyalty Program covers many facets of the customer lifecycle from Member Benefits to Refer-a-Friend to opportunities to earn additional points. Look to the hospitality vertical for inspiration for your loyalty program. | Lauryl Kitson, Marketing Consultant Email Marketing Design, Email Design, Marketing Ideas, Digital Marketing, Web Design, Loyalty Marketing, Revenue Management, Welcome Emails, Wine Display

Starwood Preferred Guest | The SPG Loyalty Program covers many facets of the customer lifecycle from Member Benefits to Refer-a-Friend to opportunities to earn additional points. Look to the hospitality vertical for inspiration for your loyalty program. | Lauryl Kitson, Marketing Consultant

Nordstrom | Nordstrom provides a guide on what to wear for fall in a fun format with an animated block showing different fall outfits. Click through the link to see all of the pieces in the email available at Nordstrom! This is a good example of animation used in an email the RIGHT way! | Kait Buck, Marketing Specialist Email Marketing Design, Email Marketing Strategy, Marketing Automation, Email Design, Web Design, Design Ideas, Email Web, Responsive Email, Swipe File

Nordstrom | Nordstrom provides a guide on what to wear for fall in a fun format with an animated block showing different fall outfits. Click through the link to see all of the pieces in the email available at Nordstrom! This is a good example of animation used in an email the RIGHT way! | Kait Buck, Marketing Specialist

It's sad that to get affluent people to give, we have to get them to buy watches, but at least it's something! Contest Rules, Email Marketing Design, Swipe File, Best Email, Marketing Consultant, Ux Design, At Least, Sad, Michael Kors

Michael Kors | Michael Kors is pledging 100 meals for every watch purchased. What a great way to engage your customers and support a great cause! | Kurra Weidmyer, Marketing Consultant

Tory Burch | October is breast cancer awareness month and Tory Burch is supporting the cause offering a donation for purchases on select styles throughout the month! Way to go TB! | Kurra Weidmyer, Marketing Consultant Email Marketing Design, Marketing Automation, Email Design, Swipe File, Best Email, Marketing Consultant, Breast Cancer Awareness, Tory Burch, Target

Tory Burch | October is breast cancer awareness month and Tory Burch is supporting the cause offering a donation for purchases on select styles throughout the month! Way to go TB! | Kurra Weidmyer, Marketing Consultant

Nationwide | We're familiar with how engaging a birthday email can be, but this email takes it one step further by sending an email celebrating the birthday of the subscriber's dog. The subject line and headline are personalized with the dog's name, and the content includes both fun and useful facts in infographic form. | Amanda Miller, Senior Marketing Consultant Birthday Email, Dog Birthday, Amanda Miller, Contest Rules, Email Marketing Design, Swipe File, Best Email, Marketing Consultant, Dog Names

Nationwide | We're familiar with how engaging a birthday email can be, but this email takes it one step further by sending an email celebrating the birthday of the subscriber's dog. The subject line and headline are personalized with the dog's name, and the content includes both fun and useful facts in infographic form. | Amanda Miller, Senior Marketing Consultant

American Apparel | YouTube trends plus email collide with the #AAHAUL campaign from American Apparel. Haul Videos are a new trend that features real consumers posting videos of themselves with their new purchases sharing their thoughts on pricing, quality and more. Popularity of these videos has skyrocketed since 2007 and brands are now working with Video Bloggers for sponsored videos. | Lauryl Kitson, Marketing Consultant American Apparel, Contest Rules, Email Marketing Design, Swipe File, Best Email, Marketing Consultant, Team S, New Trends, Youtube

American Apparel | YouTube trends plus email collide with the #AAHAUL campaign from American Apparel. Haul Videos are a new trend that features real consumers posting videos of themselves with their new purchases sharing their thoughts on pricing, quality and more. Popularity of these videos has skyrocketed since 2007 and brands are now working with Video Bloggers for sponsored videos. | Lauryl Kitson, Marketing Consultant

Sling TV | This three-part welcome series guides the user through the best ways to enjoy cable-free TV by highlighting app features, creating a step-by-step guide with supporting graphics, and utilizing cross-channel promotion. Each email progressively build knowledge and exposes the user to more of the brand values, tone, and personality. | Rachael Thomas, Design Consultant Email Marketing Design, Email Design, Digital Marketing, Welcome Emails, Sling Tv, Swipe File, Best Email, Email Templates, User Guide

Sling TV | This three-part welcome series guides the user through the best ways to enjoy cable-free TV by highlighting app features, creating a step-by-step guide with supporting graphics, and utilizing cross-channel promotion. Each email progressively build knowledge and exposes the user to more of the brand values, tone, and personality. | Rachael Thomas, Design Consultant

Home Depot | Referring to subscribers' city is an all too often overlooked opportunity for personalization.  Ask any rock band for the surest way to get a crowd fired up, and they'll tell you it's: "Hello [name of city]!"  We relate to our city, we love our city, we want offers that we can find in our local store.  Bravo, Home Depot, for simple and effective personalization. | Melinda Krueger, Associate Principal Contest Rules, Email Marketing Design, Swipe File, Best Email, Milwaukee, Home Depot, Landing, Crowd, Opportunity

Home Depot | Referring to subscribers' city is an all too often overlooked opportunity for personalization. Ask any rock band for the surest way to get a crowd fired up, and they'll tell you it's: "Hello [name of city]!" We relate to our city, we love our city, we want offers that we can find in our local store. Bravo, Home Depot, for simple and effective personalization. | Melinda Krueger, Associate Principal

Want great tips on marketing online? Go to my amazing site! Email Marketing Design, Email Marketing Services, Marketing Software, Business Marketing, Online Marketing, Engagement Emails, E-mail Design, Mailer Design

Neiman Marcus | Here is a genius solution for win-back! Subscribers are warned in the subject line that their "subscription is ending" and need only open to renew. Those who open read a big Thank You, words too seldom found in retail emails. The animated butterfly is visually appealing and the copy reminds customers of the value of shopping and receiving emails from Neiman Marcus. Great work all around. | Melinda Krueger, Associate Principal

Sephora | Sephora casts a spell on their email program by curating a list of fun products for Halloween and using a spooky design to tie it all together. | Lauryl Kitson, Marketing Consultant Email Marketing Design, Email Design, Web Design, Swipe File, Best Email, Marketing Consultant, Book Of Shadows, Copywriting

Sephora | Sephora casts a spell on their email program by curating a list of fun products for Halloween and using a spooky design to tie it all together. | Lauryl Kitson, Marketing Consultant

Julep | The #JulepInstaGrim sweepstakes email features an Instagram contest that requires following @JulepMaven and posting a picture of your mani with the contest hashtag. I love this contest but I'd like to see the sweepstakes instructions featured in the email rather that forcing the subscriber to click to a landing page to learn how to participate. | Lauryl Kitson, Marketing Consultant Contest Rules, Email Marketing Design, Swipe File, Very Scary, Best Email, Marketing Consultant, Scary Halloween, Landing, Instagram

Julep | The #JulepInstaGrim sweepstakes email features an Instagram contest that requires following @JulepMaven and posting a picture of your mani with the contest hashtag. I love this contest but I'd like to see the sweepstakes instructions featured in the email rather that forcing the subscriber to click to a landing page to learn how to participate. | Lauryl Kitson, Marketing Consultant

Stich Fix | DIY costumes are a great topic for Apparel companies to feature in email during Halloween. Stich Fix does a great job of using content marketing to provide relevant, valuable information to its customers. | Lauryl Kitson, Marketing Consultant Email Marketing Design, Content Marketing, Email Design Inspiration, Swipe File, Last Minute Halloween Costumes, Best Email, Marketing Consultant, Email Campaign, Free Travel

Stich Fix | DIY costumes are a great topic for Apparel companies to feature in email during Halloween. Stich Fix does a great job of using content marketing to provide relevant, valuable information to its customers. | Lauryl Kitson, Marketing Consultant

Topshop | Topshop connects with the Halloween holiday by combining pieces of clothing from their collection that can be used together as a full Halloween costume ensemble. The email encourages the shopper to think outside of the box for their Halloween costume and to purchases a whole outfit instead of just one item. | Rachel Kucan, Marketing Specialist Topshop Outfit, Email Marketing Design, Swipe File, Best Email, Fright Night, Piece Of Clothing, Ux Design, Costume, Halloween

Topshop | Topshop connects with the Halloween holiday by combining pieces of clothing from their collection that can be used together as a full Halloween costume ensemble. The email encourages the shopper to think outside of the box for their Halloween costume and to purchases a whole outfit instead of just one item. | Rachel Kucan, Marketing Specialist

CVS | Here is a great example of the power of email to support other digital channels.  The email provides benefits and quick visual examples of app features and supports it with the "wisdom of the crowd" through the copy.  Push notifications are great for driving app usage, but email can tell a bigger story with graphic enhancement to drive both usage and acquisition.  Bravo CVS! | Melinda Krueger, Associate Principal Email Marketing Design, Digital Marketing, Email Application, Drive App, Welcome Emails, Email Design Inspiration, Best Email, Newsletter Design, Crowd

CVS | Here is a great example of the power of email to support other digital channels. The email provides benefits and quick visual examples of app features and supports it with the "wisdom of the crowd" through the copy. Push notifications are great for driving app usage, but email can tell a bigger story with graphic enhancement to drive both usage and acquisition. Bravo CVS! | Melinda Krueger, Associate Principal

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