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This professional logo uses some of the gestalt principles to help make it more effective. One of those principles that is used here is, figure ground. The smaller shape of the P is made into the background of the logo which turns into paint. Also, the background here is white which is very effective because it makes the words stand out more on the page.

This professional logo uses some of the gestalt principles to help make it more effective. One of those principles that is used here is, figure ground. The smaller shape of the P is made into the background of the logo which turns into paint. Also, the background here is white which is very effective because it makes the words stand out more on the page.

http://www.uxabilidad.com/wp-content/uploads/HLIC/www.logodesignlove.com/images/negative/american-architects-logo.jpg

http://www.uxabilidad.com/wp-content/uploads/HLIC/www.logodesignlove.com/images/negative/american-architects-logo.jpg

Guide to UX Design Process & Documentation

Guide to UX Design Process & Documentation

So What is a UX Manager Now? | Adaptive Path

So What is a UX Manager Now? | Adaptive Path