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The logo for CAS is a custom lettermark. It makes use of negative space to include a coffee leaf into the design. It’s a clear, simple and memorable image, designed to withstand the test of time.The logo is mono-colour, utilising a tropical green. A lighter secondary green adds brightness and life to the overall identity. This project included full branding and icon design. Lettermark, Lead The Way, Negative Space, Secondary, Cas, Icon Design, Lighter, Identity, How To Memorize Things
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onicdesign.com

CAS - ONIC Design

The logo for CAS is a custom lettermark. It makes use of negative space to include a coffee leaf into the design. It’s a clear, simple and memorable image, designed to withstand… 
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