When I was living in Pisa, I remember that as soon as a single drop of rain was starting to fall down dozens of pedlars used to appear from nowhere starting to sell umbrellas. Today there is a snowstorm in Stockholm that will probably continue for the rest of the week. I visit Zalando.se and I have to scroll twice before finding snow boots! Too bad there are no pedlars in Stockholm, as they would probably be all out there, selling snow boots. Why can't e-commerce just seize the day?