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APACD is commited to sharing insights into the communications world. Find here PR trends, communication news and thought pieces.
InkHouse: PR Then and Now

PR in the age of social media, Reddit, BuzzFeed and content

PR - Public Relations Then and Now -- infographic to help business owners understand how the internet has changed marketing

Social Media & PR: Then & Now. Great infographic detailing how digital media has shaped the public relations field.

PR in the age of social media, Reddit, BuzzFeed and content

PR - Public Relations Then and Now -- infographic to help business owners understand how the internet has changed marketing

What is Content PR?

PR Newswire publishes an infographic answering.What is content PR? What does content PR look like?And, how does content PR work? You'll get some great examples of content PR tactics and learn much more.

5 Ancient Public Relations Secrets

5 Ancient Public Relations Secrets

5 Ancient Public Relations Secrets That Are Still Relevant for Every Business

5 New PR Tools That Crush It

5 New PR Tools That Crush It

Thanks largely to Product Hunt, a powerful startup community I featured in

How to get on in Communications: Be nice

I'd not thought about that question before until Zude PR's David Sawyer approached me to contribute to an article he was writing called How to get on in Communications: Be nice.

Making measurement mainstream in public relations

Making measurement mainstream in public relations - INFLUENCE

In House Vs. Agency PR

Bill Gates once said, “If I only had two dollars left I would spend one dollar on PR.” If that’s not a ringing endorsement for why you should include public relations as part of your bu…

All Things IC | The world’s most significant brands?

Over the years I’ve highlighted various examples of how companies are using enterprise social networks, collaborative tools and social media for internal communication. It’s a question I get asked constantly – who’s doing what, who’s using

The communications plan is dead! Long live the communications plan!

Developing early software project estimates is an industry best practice, but creating those estimates is only half the battle when it comes to improv.

Top Global PR Trends in 2015 According to the Holmes Global Report

The Holmes Report's selections for 2015 North America PR Agencies of the Year, across specialist and size categories.

Is PR synonymous with storytelling?

Is PR synonymous with storytelling?